Policy Intelligence Software Website Redesign Case Study

Turning organic search into demo requests for an enterprise policy platform.

FiscalNote helps teams track and shape policy. We rebuilt the site around organic search, and SEO-sourced demo requests rose 57%.

SEO-sourced demo requests

+57.1%

Organic search traffic

+35.66%

Bounce Rate

-10.72%

Avg engagement time per session

+29.42%

Night sky filled with numerous stars scattered across a dark blue background.

Company

FiscalNote

Industry

Government Policy Software · B2B SaaS

Services

Website Design · Website Build · SEO

Results

The numbers tell the story

+57.1%

SEO-sourced demo requests

+35.66%

Organic search traffic

-10.72%

Bounce Rate

+29.42%

Avg engagement time per session

Night sky filled with numerous stars scattered across a dark blue background.