Workforce Software Website Redesign Case Study

A rebrand and redesign that took #1 for workforce optimization software.

Calabrio needed a site that matched its enterprise ambitions. We handled the rebrand, redesign, and content — demo conversions rose 65% and the site earned the #1 spot for 'workforce optimization software.'

Increase in Demo Conversions

+65.3%

Increase in Sitewide Conversion Rate

+21.14%

Increase in LLM Traffic

+206.04%

for "Workforce Optimization Software"

#1

Night sky filled with numerous stars scattered across a dark blue background.

Company

Calabrio

Industry

Workforce Engagement Management Software

Services

Rebrand · Website Design · Website Build · SEO

Results

The numbers tell the story

+65.3%

Increase in Demo Conversions

+21.14%

Increase in Sitewide Conversion Rate

+206.04%

Increase in LLM Traffic

#1

for "Workforce Optimization Software"

Night sky filled with numerous stars scattered across a dark blue background.