Website Redesigns
Engineered for Pipeline Growth










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- Competitive intelligence report
- Measurable KPI roadmap
- User persona battle cards
- Stakeholder-approved strategy document




- Site audit with action plan
- Keyword strategy
- 10-30 content briefs
- Technical SEO audits (pre + post-launch)
- Redirect mapping




- User persona journey maps
- 2 sitemap options
- Mega menu wireframes
- 15-25 + page wireframes
- CRO recommendations



- 3 unique homepage concepts from 3 designers
- Component library
- Complete responsive design (4 breakpoints)
- Design system documentation




- Modular CMS (WordPress or Webflow)
- Component library (15-30+ modules)
- Complete documentation
- Team training sessions



- Modular CMS (WordPress or Webflow)
- GA4 setup with event tracking
- CRM integration
- Martech connections
- Custom dashboards
- 30-day performance snapshot
- Optimization roadmap




- Qualified Pipeline Growth
- Competitive Differentiation
- Team Speed
- Strategic Clarity


- Discovery questionnaires sent and completed
- Stakeholder workshops (C-suite, marketing, sales, product)
- Three-lens competitive analysis
- User persona development
- Measurable KPI definition
- Current site audit (every URL cataloged)
- Backlink analysis
- Keyword research
- Competitor analysis
- Content audit with action plan
- SEO/AEO strategy finalized
- 10-30 content briefs created
- Redirect mapping completed
- Information architecture development
- 2 sitemap options presented
- Wireframe creation begins
- Persona journey mapping
- Unlimited wireframe iterations
- CRO optimization
- Component specifications
- Navigation and mega menu design
- 3 homepage concepts from 3 designers
- Concept selection and synthesis
- Art direction refinement
- Responsive design production (at 4 breakpoints)
- Component library creation
- Design system documentation
- Modular CMS development
- Component build-out
- Web content migration
- CMS training and documentation
- QA testing across devices/browsers
- GA4 setup with event tracking
- CRM integration
- Martech stack connections
- Pre-launch technical SEO audit
- Final client review
- Launch
- Post-launch technical SEO audit
- 30-day performance monitoring
- 90-day snapshot report
- Optimization roadmap
- Ongoing managed services available post-launch
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Yes.... We have experience in

Freshpaint

FiscalNote
Who is this for?
- Your website needs to drive measurable pipeline impact, not just look pretty
- You have stakeholders who need alignment across marketing, sales, product, and executive teams
- You want marketing team independence without developer bottlenecks
- You understand AI search matters (ChatGPT, Perplexity, AI Overviews)
- You're ready to collaborate and view us as partners, not order-takers
- You value senior expertise (our team is 100% senior with 7+ years experience)

Most enterprise web design agencies operate in silos — strategy hands off to design, design hands off to dev, and SEO gets bolted on at the end. We run integrated phases where your strategist, designer, developer, and SEO lead work together from day one. That means your site architecture is built for both conversions and search visibility, not one at the expense of the other.
We also excel at stakeholder management, which matters when you have C-suite, marketing, sales, and product teams all weighing in. Our process includes structured workshops to align leadership early, batched design reviews to prevent endless revision cycles, and clear decision frameworks so projects don't stall in committee. We're experienced at navigating enterprise approval chains without letting timelines blow out.
Beyond that, we prioritize team enablement. Every project includes CMS training and documentation so your team can actually use and update the site after launch. You're not stuck emailing us to change a headline or add a case study.
Yes. Platform migrations are part of many of our redesign projects, and we handle the full technical transition — content migration, redirect mapping, URL structure preservation, and post-launch SEO audits to make sure nothing breaks in search.
We're platform-agnostic and choose the CMS based on your team's needs, technical requirements, and growth plans. Sometimes that's Webflow, sometimes WordPress, sometimes something else entirely. We don't push clients toward a specific platform — we recommend what actually makes sense for your business and train your team on whatever system we build.
Not if it's done correctly. Poorly executed redesigns can tank search rankings when URLs break, redirects aren't mapped, or technical SEO fundamentals get ignored in the rush to launch. That's why SEO is integrated into Takeoff's Website Redesign process from week one, not treated as an afterthought.
We handle comprehensive redirect mapping for every URL, preserve your strongest-performing content, maintain proper URL structures, and run pre-launch technical SEO audits to catch issues before they go live. Post-launch, we monitor performance for 30 days and run a second technical audit to verify everything migrated cleanly. Most clients see SEO improvements after redesign because we're fixing technical debt, improving site architecture, and optimizing for AI search engines alongside traditional SEO.
Our enterprise web design services focus on building websites that drive measurable business outcomes for B2B companies. We combine strategic discovery, SEO/AEO optimization, conversion architecture, and modular development to create sites that generate pipeline — not just traffic. Every project starts with stakeholder workshops, competitive analysis, and persona research so the final site aligns with your growth goals and speaks directly to your buyers.
Unlike traditional web design agencies that hand off designs to developers and call it done, we stay involved through launch and beyond. Our team handles content migration, CMS training, performance integration, and 30-day post-launch monitoring to ensure your site actually performs.
Every project includes a 30-day post-launch warranty covering bug fixes, performance issues, and technical adjustments. If something breaks or doesn't work as intended, we fix it at no additional cost during this period.
For ongoing updates beyond the warranty—new pages, design changes, content updates, feature additions—we offer flexible ongoing support packages. This includes our Design & Dev managed services for monthly design updates and technical maintenance, plus SEO & GEO support if you need continued optimization without hiring a full-time team. You're never locked into a long-term contract, and support is scaled to what you actually need.
Yes! If you're working against a deadline, we have a few options. The most common is a phased approach where we launch core pages first (homepage, key product/service pages, about) and add the rest later. This gets you a professional site quickly without rushing everything.
For true rush projects, we can compress the timeline by adding extra staff and running discovery alongside early design work, though this requires faster feedback cycles and decision-making from your team. Rush projects include an additional fee to cover the expanded team.
The right approach depends on your specific constraints—launch date, stakeholder availability, content readiness, and what's actually driving the deadline. Book a discovery call and we'll walk through your constraints to figure out what makes sense for your situation.
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Services & Pricing
Custom Website
- Strategy workshop
- Custom award-winning web design
- Webflow, Wordpress, Hubspot
- Lead form routing
- Flexible website backend
White-glove Handoff
- Website CMS training
- Go-live support
- 30-day post-launch warranty
Fullstack Website Team
- Weekly project sync
- Dedicated Senior PM
- 7-10 person team with technical expertise across design, development, and SEO


Included
- Up to 15 unique layouts
- 3 Design Direction Choices
- Advanced SEO Strategy
- Competitor Research
- Persona-Based Navigation
- Homepage Animation
- Content Migration (limited)
Everything in Growth, PLUS
- Up to 30 unique layouts
- 4 Design Direction Choices
- Robust Product UI Package
- Robust Content Migration
- 3rd Party API Integration
- Multi-Stakeholder Collaboration
- Attribution Reporting Setup
With Takeoff on retainer, we always have a reliable team ready to jump in. No more frantic searches or missed deadlines for time-sensitive needs”


- Component Design & Development
- Landing Page Design & Optimization
- Security & Performance Updates
- Performance Monitoring & CRO
- Marketing Collateral Design
- Web Animations
- CMS Updates & Content Support
- Emergency Support & Bug Fixes
- SEO Strategy & Consulting
- Keyword Research & Planning
- Technical SEO
- Content Strategy & Briefs
- Content Creation
- Link and Citation Building
- Comprehensive Audits
- Performance Tracking & Reporting
- Google Ads Account Audit
- Campaign Strategy & Planning
- Keyword Research & Targeting
- Ad Copywriting & Creative
- Campaign Setup & Management
- A/B Testing & Optimization
- Conversion Tracking & Analytics
- Performance Reporting & Insights
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